Basically Elon wants to clone WeChat, Chinas all in one app. He could have started from scratch and had an uphill battle with Twitter as the largest competing company or do this instead.

His PR was already getting shitty before buying Twitter, so he pivoted with his rich boy money like always.

He purchased it , destroying it as a competitor for his X website. He gave X recognition immediately as a platform, and hoping that he retains the partial user base of Twitter as the initial backbone for the app he wanted to build in the first place.

Because that’s what fascists do, delete competition