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5 points

Youtube literally tell their wagies they need to make click but like this ugly ass thumbnails with up-close mug shots.

I am not sure what data they have to support it but I don’t click these thumbnails but mrbeastade a career off them lol

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14 points

Veritasium made a video about it, his example video only performed better after switching the thumb and title to something more clickbaity.

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10 points

LTT did the same experiment. The stupid O-faces just work

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