LG and Samsung have both announced their 2025 smart TVs at CES this weekend, and some of them will include access to Microsoft’s Copilot AI assistant. Both TV manufacturers are chasing the artificial intelligence hype train with dedicated AI sections on their smart TVs that include a shortcut to a Copilot web app.
LG is adding an entire AI section to its TVs and rebranding its remote to “AI Remote,” in an effort to sell consumers on the promise of large language models. While it’s not clear exactly how Copilot works on LG’s latest TVs, the company describes access to Copilot as a way to allow users to “efficiently find and organize complex information using contextual cues.”
LG hasn’t demonstrated its Copilot integration just yet, but it has shown off its own AI Chatbot that’s part of its TVs. It appears Copilot will be surfaced when LG TV users want to search for more information on a particular subject.
Samsung also has its own Vision AI brand for its AI-powered TV features this year, which include AI upscaling, Auto HDR Remastering, and Adaptive Sound Pro. There’s also a new AI button on the remote to access AI features like recognizing food on a screen or AI home security features that analyze video feeds from smart cameras.
Microsoft’s Copilot will be part of this Vision AI section. “In collaboration with Microsoft, Samsung announced the new Smart TVs and Smart Monitors featuring Microsoft Copilot,” says Samsung in a press release. “This partnership will enable users to explore a wide range of Copilot services, including personalized content recommendations.”
I asked Samsung for more information or images of Copilot in action, but the company doesn’t have anything more to share right now. I’ve also asked LG and Microsoft for more information about Copilot on TVs and neither company has responded in time for publication. Without any indication of exactly how Copilot works on these TVs, I’m going to chalk this one up as a gimmicky feature that LG, Samsung, and Microsoft clearly aren’t ready to demo yet.
I’m in this same situation and at least for me, no, not even once for a firmware update.
If the TV is displaying the image that’s coming from whatever input source I’m using, then the firmware is already just fine.
Fair, but I mean, there could be bugfixes, etc, that’ s what firmware updates are for.
I’m not arguing with you really, but at least one firmware update opportunity seems like a good practice for just about everything, IMO. I have a current Samsung TV, and it has been allowed to connect via my guest network exactly one time, after which I deleted the relevant settings.
I use my TV as basically just a dumb display panel. If it can display 4k/60, then there is no bug that needs to be fixed. I don’t even use built-in audio.
I connected my other TV to my network once when my Nvidia Shield wasn’t working. That TV is still showing advertisements in the main menu for shows that were released 3 years ago.
Your use case is nearly identical to mine. Still wanted to be sure there weren’t bugs in HDR or other display features that needed to be addressed.
Look I’m not saying ZOMG HOW CAN YOU NOT GET A FIRMWARE UPDATE, I’m just surprised both that so many people don’t and that so many people don’t even seem to see why they might want to.
If you’re just using the HDMI ports, there’s not really many bugfixes you’re likely to need. Most bugfixes will be to the “smart” part. Which, if you don’t want to connect it to the internet, you aren’t using at all.
To each their own, just surprised more people don’t see it as a consideration.
