Academy Award-winning composer Hans Zimmer just branched out into unchartered territory.
I sincerely doubt that there is a way to determine which behaviours/beliefs are good or bad. I, for example, doubt that I will get a rating of “good” beyond 75% (educated guess).
Honestly, my standards for “good” behavior for corporations are astoundingly low; just don’t be bigoted, don’t actively wreck the planet, and don’t kill people.
And yet most of them can’t even manage that.
I am unconvinced that people / corporations can be neatly sorted into categories “good” or “bad”.
I argue that “good” behaviour is entirely dependent on who is the judge. There are numerous edge cases, for example, “don’t kill people”: one could argue that a company that promotes abstinence is reinforcing sexual shame, which could lead to suicide. Then another can argue that they are promoting degrowth (through abstinence), or even voluntary extinction.
Lastly I want to remind that breaking the notion that sorting people into categories like gender and sex is a similarly bad idea.
