The Epic First Run programme allows developers of any size to claim 100% of revenue if they agree to make their game exclusive on the Epic Games Store for six months.
After the six months are up, the game will revert to the standard Epic Games Store revenue split of 88% for the developer and 12% for Epic Games.
Steam doesn’t force a monopoly because they’re already in the position of power. Epic “forces a monopoly” because they are the party out of power. I don’t care about either, but to assume any move by the company competing with the default game marketplace is “forcing a monopoly” is disingenuous at best. I’ll agree their client sucks compared to Steam, but honestly I don’t care. You can still launch your application through steam and get the overlay and everything. I care more about the health of the marketplace, and having a competitor can only be good for consumers and developers. This 100% return can make developers sell their games at a lower price and still make the same profit, as one example of how this is good.