I thought this was slightly funny.
Mark Zuckerberg is known these days for wearing t-shirts with Latin phrases on them, especially ones where he compares himself to Julius Caesar.
Bluesky made a shirt in the same style, but theirs says “a world without Caesars” in Latin.
At Meta’s annual Connect event in Menlo Park, Calif., Zuckerberg wore a custom T-shirt with the Latin phrase “aut Zuck aut nihil,” or “all Zuck or all nothing,” as he revealed the first working prototype of Meta’s augmented-reality glasses.
The phrase was a play on “aut Caesar aut nihil,” which means “either a Caesar or nothing,” or more simply “all or nothing.”
Zuckerberg has long been interested in the Roman Empire. He spent his honeymoon in Rome and two of his children, August and Aurelia, are named after emperors Augustus and Marcus Aurelius.
Incidentally, fascists tend to have a hard-on for ancient Rome, but I’m sure that’s just a coincidence.
Zuck puts out this weird “pick me” or “me too” energy lately, trying to fashion himself as one compatible with Trump’s world. His interest in Rome may precede Trump’s ascension to power, but his coming out is not a coincidence in my view. And yes, a fascination with Rome started as so many other things as an “innocent” meme and became a fascist dog-whistle.