They’ll stick to Valkey for the license alone. The AGPL is a good license, but the 3 clause BSD license is even more permissive which companies leeching off open-source like a lot more than the GPL licenses.

Support for one. Very often you need 24/7 support with an SLA for every part of the stack.

Maybe features? Not familiar with them, but often happens that enterprise features are behind an enterprise license. Stuff like LDAP integration, encryption with KMIP management, Kerberos, etc.

Third, management tooling. Monitoring, optimization, backups, debugging, what have you.

Most of the lemmy audience skews to Libre Software, but enterprise land doesn’t care about all of the reasons listed in this thread, they were on the commercial license to begin with.