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Twitter's new CEO told staffers they need to use 'hand-to-hand combat' to convince advertisers to come back, report says(www.businessinsider.com)

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  • Linda Yaccarino said staff must deploy "hand-to-hand combat’ to win back advertisers, per the FT.
  • The Twitter CEO’s remarks follow the NYT’s report that Twitter ad sales have fallen 59% in a year.
  • Some brands have been ensuring their ads don’t appear next to Elon Musk’s tweets, per the NYT.
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marshadow@beehaw.org
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Fisticuffs? Blade weapons? ….oh. Face to face meetings. (Insert scene from Office Space where that nerdy-looking guy is driving in rush hour traffic playing “Damn It Feels Good To Be A Gangster” like it’s his anthem)

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Shiny Biscuit@beehaw.org
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Nerdy-looking guy. You mean Michael B…Bolton!?

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DJDarren@beehaw.org
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Why should I change my name? He’s the one who sucks.

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