Domestic is typically classified as beer like Budwiser and Miller. You’re describing craft beer which as you said it’s doing great… For IPAs
Hot take, Coors Light is better than the thousands of IPAs that seemingly occupy 95% of the craft beer market. Also, and maybe this is less controversial, I can get 36 cans of Coors Light for the price of 12 IPAs, and my mouth will be happier with each can of the Coors. Honestly, beer is a rental anyway, why drink IPA when there are Belgian ales, pilsners, and cervezas?
I actually don’t get the criticism of the generic domestic beers like Budweiser, Coors, Miller, etc. They don’t taste bad at all, are actually drinkable, and have a higher ABV than anything outside of a hard cider or an IPA. If someone put a craft IPA and a can of Bud Light in front of me and asked me to pick one, I’d take the Bud every time because at least I will enjoy it more than trying to choke down the bitter craft brew.