More like:
“We are grossly overcharging for our product and nobody is buying… Obviously nobody wants an EV!"
The problem is that small cars are unpopular in the US, they are available in Europe but the majority would not buy them in the US. Once you make the car bigger it gets heavier and you need more battery to give it the same range as a small car, and as the battery is one of the most expensive components on an EV its going to boost the price quite dramatically.
Europe has brand new EVs from £8k, but they are tiny city cars. Small hatchbacks are low £20ks now, and with the way finance works in Western Europe the monthly is not that much, starting at low £200 per month. Its not till you get to what would be a very large SUV in Europe do you start to get to the £1k+ mark per month, or what the US would call a mid sized SUV. That’s the penalty of demanding a 2.5 to 3 ton EV.
Used you can pick up small hatchbacks from £5k now, but there just isn’t the availability of large cars (or US mid sized) to make the used market viable for those on smaller budgets.
Chicken and egg. US makers don’t offer small cars is why no one buys them.
It’s because the profits are bigger for bigger cars, so yeah capitalism!
Its not till you get to what would be a very large SUV in Europe do you start to get to the £1k+ mark per month, or what the US would call a mid sized SUV
Driving a Mercedes EQB and paying ~£600 per month, due to banks here in Denmark making low interest car loans on EVs.
