Not to editorialize, but I think this is kind of a crazy article. Sharing for the laughs and the discussuon.
I understand his point though. It should be Netflix with every show vs Hulu with every show vs Max with every show. So the competition is on distribution quality and price, not content.
In the 1930’s studios owned the movie theaters so you could only watch a 20th Century Fox movie at a 20th Century theatre. Vertical integration of content with distribution was made illegal. But of course tech companies ignored the law based on the premise that doing an illegal action with a computer isn’t illegal because the law against vertical monopolies didn’t technically say “streaming service” in 1940.
Several years ago, the law was repealed and Disney+ launched a few months later. This started the rush of vertical monopolies of content with distribution that we live with today.
