There needs to be a way for a person or group to essentially own a tag to enable moderation. It might be one of those rare problems for which a block chain is a good solution, because there would need to be a public ledger showing who is a moderator for a tag at any given moment.
There is no need to own a tag, nor to tack blockchain into a problem to try and sell a solution. Ever.
You seem confused about what block chains actually are. I’m not suggesting anyone sell anything.
And if you think moderation isn’t needed for healthy online communities, I invite you to visit Twitter.
Moderation like you are proposing in no way requires someone to “own a tag”.
Anyone can use #CocaCola. Coca Cola Company does not get to dictate, audit or execute how people use the tag, nor should anyone else.