One of Google Search’s oldest and best-known features, cache links, are being retired. Best known by the “Cached” button, those are a snapshot of a web page the last time Google indexed it. However, according to Google, they’re no longer required.
“It was meant for helping people access pages when way back, you often couldn’t depend on a page loading,” Google’s Danny Sullivan wrote. “These days, things have greatly improved. So, it was decided to retire it.”
They’ve had a history of controversy over their life, ranging from replacing ads with their own affiliate links to bundling an opt-out crypto miner. Every time something like this happened, the CEO went on a marketing campaign across social media, effectively drowning out the controversial story with an influx of new users. The CEO meanwhile has got in trouble for his comments on same-sex marriage and covid-19.
In general, it’s always seemed like it would take a very small sack of money for Brave to sell out its users. Also, their browser is Chromium based, so it’s still contributing to Google’s market dominance and dictatorial position over web technologies.
