The algo is breaking down. They rested on their laurels and were caught sleeping. Lots of services are looking to poach viewers and are far more willing to take risks and innovate. Web indexed yellow pages are long in the tooth and tainted with people abusing that algo or buying rank. Maybe 2-3 more years left in that tank. I genuinely think Google is starting to panic.

It’s good they are suggesting smaller channels, they should do it more.

Fresh isn’t another carbon copy of one of the mega channels with the same content.

Fresh isn’t a sea full of reaction faces all trying to game the algorithm.

Fresh is someone having fun on camera, someone bearing their soul to whomever will watch, someone with passion for what they are doing and the desire to share it.

YouTube needs to start finding the people that made it interesting in the first place and lose the mindless drones gaming the system.