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17 points

I’m hoping the average user will be sufficient annoyed by the lack of adblocking to finally give a shit.

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19 points

Average users view the web raw, this will go totally unnoticed by >90% of users. If web-drm becomes a thing then it will be easy enough to block those sites and add them to the list of media that is morally acceptable to pirate.

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11 points

Is there any reason Firefox or anyone else can’t just draw blank elements over the ads to block them on a separate layer? That way the site still thinks ads are being displayed. Kind of like the browser internal version of cutting out sticky notes and pasting them over your screen to cover the ads.

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7 points

Firefox could get litigated for ad fraud and these trusted 3rd parties could block firefox from accessing the sites. It won’t work.

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3 points

I believe that’s the same as uBO’s cosmetic filters. They’re loaded but not shown…

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1 point

The most valuable sites are already advertisement free. Anyone remaining who implements this standard just reduces their viewers. People will do without or other sites will offer an alternative. The tech is doomed to fail because the consumer is always right.

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