President Biden’s reelection campaign announced Monday that it will aim to flip Florida, targeting the home of former President Trump.

Campaign manager Julie Chavez Rodriguez said in a memo that investing in Florida is part of the Biden campaign’s pathway to 270 electoral votes. Trump won the Sunshine State in 2020 with more than 51 percent, compared to Biden’s 48 percent.

“Make no mistake: Florida is not an easy state to win, but it is a winnable one for President Biden, especially given Trump’s weak, cash-strapped campaign, and serious vulnerabilities within his coalition,” she said.

The Biden campaign has also set its sights on flipping North Carolina in November. Trump won North Carolina by a tight margin in 2020, and Biden visited the state as part of his tour of every battleground state last month.

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22 points

Just keep hammering them with quotes from Republicans, including Trump, about cutting Social Security, Medicare, and the Affordable Care Act. Put it up on billboards and other signage in public spaces where social media algorithms can’t hide it from potential voters.

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9 points

I think you’re underestimating how much MAGA Republicans are willing to bite their own noses off to spit at minorities.

They will, maybe reluctantly, give up social security, Medicare, any many of the social programs they benefit from if it allows them to hate Mexicans/Cubans/trans people more.

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5 points

I can’t argue about the MAGAts but every other old person in Florida needs to know that a vote for Trump is a vote to cut their own standard of living and life expectancy.

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5 points

You’re talking about people who will straight faced tell a news reporter that we need to end all the welfare in this country…then when the reporter says, “wait, but didn’t you say you receive Medicaid and food stamps?” they’ll say, “yeah but that’s different. I need that. It’s the welfare that we need to put an end to!”

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6 points

Words matter. To these voters, “welfare” is for poors and people from other countries who are just leeching from the system.

“Food stamps” and “Medicare” are for upstanding rural citizens who are just a bit down on their luck.

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