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People seem to hate the concept of enshittification for some reason

Probably because it makes everything more shitty for everyone but the shareholders. I don’t believe that CEO’s like knowing that that everybody hates what they’re doing: their customers hate them, their employees hate them, and they know it. But I’d they don’t satisfy the shareholders, they get fired - just as you say.

The infuriating thing is that it isn’t about profit; it’s about maximizing profit. Companies can be profitable without enshittification. It’s the sin of gluttony that drives profit maximization, and the best thing these people can hope for is that the atheists are right and there is no heaven, because they’re for sure going to hell for bald-faced greed.

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