He has a BS cult of personality like trump. And has learned he can distract from his real scandals by causing an overload of stupid shenanigans. That will capture the media focus. And keep it from where it should be.
In the UK we call it a dead cat strategy.
There is one thing that is absolutely certain about throwing a dead cat on the dining room table – and I don’t mean that people will be outraged, alarmed, disgusted. That is true, but irrelevant. The key point, says my Australian friend, is that everyone will shout, ‘Jeez, mate, there’s a dead cat on the table!’ In other words, they will be talking about the dead cat – the thing you want them to talk about – and they will not be talking about the issue that has been causing you so much grief.[1]
