The landed gentry are only in charge until the king comes to town and chops off a few heads. At least that seems to be the case at Reddit, where CEO Steve Huffman pretended his complaints about current moderators — who were protesting his decision to effectively cut off API access to tons of useful…

135 points

For June 20 and 21, the most recent days for which Similarweb has estimates, the ads site got in the range of 7,500 to 9,000 visits, Carr explained, meaning that ad-buying traffic has continued to drop.

I’m glad Reddit is feeling something from this, however, at the same time. I kinda don’t care. It’s a shame it went the way that it did. But spez can’t take back his terrible attitude and decision making on what happened. Most people were sympathetic and wanting Reddit to be profitable and rooting for Reddit. However, spez just decided to come out swinging from nowhere hitting his allies in the face.

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71 points

Yeh I’m in the same boat. The day the internal memo came out about how everything will blow over, I deleted Apollo. I haven’t been back to reddit since and after the first week, I don’t even miss it now.

I wish lemmy was a bit busier, but outside of that the general atmosphere and quality here is better. Even if everything was reversed and Spez was booted, I won’t return now.

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37 points

Just wait till the third party apps shut down tomorrow, loads of people will be rolling in here. Then when the RIF and Sync developers release their Lemmy apps (with the same names) even more people will come. If you want there to be content right now though just keep contributing to posts you see. The more content we make right now, the more likely it is for new users to stay,

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9 points

I can’t wait for Slide for Lemmy. Always loved that app!

But it’s awesome to see so many developers already working on stuff for Lemmy. It’s simply bonkers to me that reddit looked at all these people who created so much for them and basically told them to go fuck themselves.

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3 points

I have accounts on a bunch of instances, just in case the traffic takes some down.

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0 points

Where did you see an announcement about RIF for Lemmy? That’s awesome!

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19 points

While I want to it be a little bit busier, I’m pleased that we’re not at the low-effort comment point e.g. every other comment being a pun or a shitpost or “this”

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6 points

I’m old enough to remember the Eternal September on Usenet when AOL allowed their users to access it and there was a huge influx of people just posting “me too,” often in replies to replies to replies to replies of someone saying “me too.”

Let’s hope Lemmy never reaches that level.

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3 points

“Came here to say this”

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2 points

^^^ THIS X 10000000 xDDD

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11 points

Actually, I like the small community vibe of Lemmy. It’s the dead sub vibe I have a problem with. There are lots of really interesting communities, but you don’t see people posting anything yet.

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10 points

I like a lot of the tiny vibe but I miss girl Reddit. It was such a unique social media atmosphere and I haven’t managed to find it here. I hope more of the women from Reddit come here

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3 points

Using this to plug my community !league@lemmy.ml for League of Legends stuff. Trying to make it a bit more popular but it seems like there’s only one other person posting so far

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3 points

I was apprehensive of moving over to Lemmy, but I’m starting to get the feel of the fediverse and finally made the switch over.

I think the community can grow over time. It honestly feels like early Reddit, I’m quite enjoying Lemmy!

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14 points

It’s worth mentioning the article said prior to the blackout ads saw ~14,500 clicks so they’re currently down 40-50%

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7 points

It’ll be interesting to see which advertisers are the ones which think the current state of affairs provides a good ad platform for their orgs.

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6 points

That’s significant, and it doesn’t surprise me. Even if I wanted to keep using reddit, the content has taken a nose-dive and the mood sucks now, so I bet people have cut their usage down.

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1 point

The only thing reddit can do is improve the first party app and mod tools. The rest is lost.

That being said I doubt the protests are reddits biggest priority. Even if reddit ipo’s perfectly and gets a injection of capitol (which might itself be difficult since investors don’t seem to care about userbase growth anymore) they are going to need to find ways to increase profits each year (like every other publicly traded tech company).

Advertising revenue is also limited given trend to cut “unnecessary expenses”.

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110 points
*

I am glad that this happened because Lemmy is very interesting platform.

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77 points

I’ve barely been back to Reddit recently and with Apollo gone, I’ll only ever duck my head in when I really have to. I find it a lot easier to leave Reddit behind than Facebook. On FB I’m connected to real world relatives and friends who I just would lose contact with otherwise. On Reddit I converse with strangers and that’s easy to replace. Lemmy has already done it. Is there anything unique about the hobby forums on Reddit? No. They can be reassembled or restarted elsewhere. In some ways it’s probably good to dump the old structures and shake things up. Some subs were better managed and some really just coasted on their name.

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17 points

I totally agree. I’m on Android and never used Apollo, but I’m using the wefwef web app and it’s fantastic. People are saying it feels like Apollo!

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11 points

wefwef is changing my mind about how good webapps can be. The UI is a copy of Apollo but the execution in web tech is absolutely top notch.

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13 points

Same, I just miss some of the interest based communities I was in, but they’re growing well on Lemmy right now. Optimistic for the future.

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4 points

For real. Even though my groups on lemmy are smaller, they’re made up of more dedicated people that participate in discussion alot more. So it’s all great for me!

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9 points

I was an early adopter of Reddit back during the digg days and I had over a decade of post history there and to see that go… I couldn’t care less. It was all ephemeral bullshit.

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2 points

Same here. Liking Lemmy like I liked Reddit at the beginning.

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2 points

16 years and almost 300K comment karma here…

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8 points

The only thing that had me back on Reddit was searching for something on DDG and getting 99% Reddit results. I see why they are un-deleting people’s comments and posts when they close their accounts. Hopefully other forums take those spots.

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5 points

That explains why I kept trying to purge my history and having some posts keep popping back up.

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4 points

Well said. Couldn’t agree more.

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74 points

At the end of the day, Reddit is just a message board. The absolute hubris to think that one could seriously go public with a message board website… It’s baffling.

Honestly, Reddit missed the ship to IPO. They should have done it a decade ago if at all.

Without mods, Reddit will become overrun with bots, rendering the precious data Reddit so desparately tries to monetize practically useless.

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16 points

I mod a small/mid size sub that is still blacked out. Should I leave it private or just let it get overrun with spam?

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17 points

Sell promoted posts directly, admins have made it abundantly clear they’re in it for money over community, get your cheddar too.

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-7 points

Oh, that’s harsh but fair

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13 points

You don’t owe reddit anything.

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6 points

Burn it

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5 points

Shift the community to lemmy and write a pinned post on reddit about the change.

Request members to delete their reddit post.

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2 points

That would have been a lot easier before the API change. Not sure if that’s an easy task anymore (pegging old content)

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4 points

I’m a mod over on r/NoahGetTheBoat and I haven’t even opened reddit more than a couple times since Apollo died.

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73 points
*

Imagine that once upon a time (5-15 years ago), I actually had addblocker disabled on reddit, because I considered it worth supporting. lol

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25 points

Proof that people will gladly support a good product.

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11 points
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These guys aren’t happy with some support. They want all the support i.e. money. Feels like no tech corporation thinks about its products long term anymore. Just the most readily available cash grabs possible, even if it means possibly losing future revenue.

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6 points

Well, as other people have said, it looks like they were preparing to sell Reddit, or take it public, or whatever, and they wanted to make it look as profitable and purchaseable as possible.

The end result is the same, but the reasoning is a bit different.

Anyhow, if that’s true, I dare say they’ve achieved the opposite result now.

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4 points

It’s not just tech companies. It’s any company with greedy owners.

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3 points

Same curve with Netflix. Pirating went down when they started. They themselves, but all the other Streamers as well have gone so greedy that the good product is no longer supported. Reputation ruined, war with customers ensues.

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10 points

I was a paying premium member with ads enabled until recently.

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4 points

Dude, I paid for Reddit Premium or Gold or whatever the fuck it’s called for 5+ years just to support. I wish I could claw it all back.

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4 points

We even used to run “thanks for not using adblock” ads in rotation, when there were no other ads to run. I had a picture of a squirrel that was in rotation there

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1 point
*

Yes, that was funny and kind of endearing. Back then it also seemed like the goal was more to stay as kind of a community service, but of course the servers needed to be paid. Now it seems like they want it to return huge profits like Facebook and YouTube. It seems like a completely different mentality, where the ideals have vanished. And this is very clearly reflected in the userbase IMO.

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2 points

During a part of that, reddit was a loss-leader subsidiary of Condé Nast. The magazine side took care of all the “corporate” stuff (legal, hr, marketing), letting reddit itself be lean and fast; it was all engineers more or less, and they all used reddit all the time.

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3 points

11 year account…makes it pretty easy to imagine. It was a very different site back then.

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65 points
*

I literally made a reddit account a few days before the hullabaloo started, specifically to buy advertising on reddit.

  1. The ad interface is terrible. Most of my experience is with Google Ads, but in general, platforms try to be super-nice to their advertisers and give them a good experience. Not reddit. The same overall shittiness the infests the rest of the site is also in their ad portal.
  2. Most of the clicks were fairly poor quality (high bounce rate).
  3. Whatever I tried to configure to limit geographic reach to US+Canada either wasn’t set up right or was just ignored. I got plenty of clicks from all over world.

I stopped advertising on blackout day for moral reasons regardless, but it also seemed like it just overall wasn’t worth it in general. And, my observation of the ads I see as a user has been that they aren’t at all tuned to what I would be likely to want, or constructed so I’d be likely to click on them. Some platforms I have to consciously avoid clicking on ads or scroll past them deliberately when my natural tendency is to click on them. On reddit it’s just weird nonsense that I want to scroll past anyway.

In short, my brief experience with reddit ads made me conclude that it’s probably a waste of money anyway.

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Too many people ad block everything on Reddit in any decent category that you might want to target.

The real way to do it is an army of paid shills making posts and comments by a third party.

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20 points
*

I agree with your comment while I enjoy this piping hot Dominos Cheesey-Cheese Delux Pizza, delivered hot and fresh right to my door.

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Eating the DominosTM Cheessey-CheeseTM DeluxTM PizzaTM is better than orgasming and I can’t wait to have another one tonight.

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6 points
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Deleted by creator
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3 points

So I generally agree with you on (a), but I do like to just try stuff and measure how well it works, and sometimes I get surprised. I did try (b) also, and I actually had a pretty hard time sorting out where to post where my promotional posts wouldn’t instantly be removed, how to post in a way that made it clear I’m here to sell my stuff without being overbearing about it, etc. I actually did figure it out eventually and had some level of success with it in terms of people engaging with my stuff, but it didn’t lead to any sales (for the short time I did it). I mean, it makes sense. Most people don’t read a post and come away from it with the idea “I gotta run out and buy that thing!”

Some subreddits actually specifically say that if you want to advertise your stuff, that’s what ads are for. I’ve got no problem with either paying for advertising or just being honest about what I’m there for; mostly I just care that it works, which is far as I can tell reddit’s ads didn’t for me.

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21 points

Personally the redditbusiness page marketing to advertisers reads like wishful thinking or something straight from /r/boringdystopia.

“Look there’s places where people come to discuss flashlight options and other users/google results trust them! Pay us money to look like you’re part of that! It’s not creepy to try and co-opt at all!”

I’m not surprised that their interface isn’t great, they haven’t paid for developers to do anything other than try to look more like twitter/facebook in a long time.

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8 points

I had no idea about this. This is the weirdest goddamned thing. I found so much that I made a whole separate post. Thank you for bringing this to my attention. I had no idea.

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1 point

Hey, I loved watching people nerd out on their flashlights! Actually, I was there to get insight on how they were building their own awesome lights, and trying to understand what the difference between lights was.

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2 points

Exactly, that is a useful resource. It came to mind because I used it to figure out what was worth it when I needed to buy a new one. A flashlight company pretending to be part of it makes it less useful.

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18 points

I would assume that almost all clicks are from people on the mobile app accidentally tapping ads while they try to scroll past them, because they’re in the main feed. So click quality being garbage doesn’t surprise me.

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8 points

Holy smokes – I think you’re right. I’ve definitely done that. That would explain this mystifying thing I saw in ad traffic from Facebook and reddit specifically, where 90+% of people stay for literally just a few seconds. If it’s pretty much all accidental clicks and then people hitting “back” right away (which is exactly what I do when I do that), then that makes it make perfect sense.

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5 points

This was my experience. Almost every ad I clicked on was a mistake; either I thought it was a real post and wasn’t paying close attention, only to navigate away in disgust, or I clicked on it purely by accident. I had like 50k+ karma (to give you some idea of much I used reddit) and might have honestly clicked an ad once.

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0 points

Reddit ad targeting is a joke and I dont even understand how. How can they not tell what my interests are when I’ve literally subbed to them? It’s the easiest targeting set up in the world and they still can’t make it work.

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0 points

What’re you selling? You seem genuine enough that I’ll at least listen to your ad pitch.

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0 points

Sure! I’m selling RPG tokens. If you play DND or any tabletop game, they are to me way superior to (a) minis and (b) just using pennies or something.

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0 points

Hey thanks man! I look forward to the day I can start playing Cyberpunk in person and can make use of this!

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