Twitter is transforming into X, as the site’s former bird logo has now been replaced by an official new X logo. Elon Musk, who owns the transformed social media site, began signaling the change early Sunday morning with a series of tweets, starting with one that said, “and soon we shall bid adieu to the twitter brand and, gradually, all the birds.”

6 points

That logo looks an awful lot like the X Window System one.

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6 points

It’s the X from AGFA Monotype Special Alphabets 4.

https://catalog.monotype.com/font/monotype/special-alphabets/4

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1 point

perchance is that copyrighted?

Just because. Y’know. That would be high-larious.

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26 points

Couldn’t even pay for the new logo…

Twitter replaced the logo after Musk requested for people to post logo submissions and that “if a good enough X logo is posted tonight, we’ll make go live worldwide tomorrow.” Musk then pinned a tweet featuring a video created by a Twitter user named Sawyer Merritt and changed his own profile photo to the new X logo. Musk did note that the new X logo is an “interim” one, so it could be replaced at a later stage.

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13 points

Uh, what? There’s gotta be some copyright issues with doing this…

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8 points
*

How? He’s owned “X” for decades. It was the name of his first company. Dude is obsessed with calling everything X.

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9 points

I think he means the artwork for the letter since the font is commercially available?

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3 points

The current logo is a copy of the one from XOrg Foundation.

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0 points

Funny that he doesn’t own x.com

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1 point

What about xorg? https://x.org/

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6 points

I mean, a functional company would have made it a legit co tests with terms/Conditions so that they owned every submission or at least the winner.

Musk probably just sent the tweet and picked a winner, so yeah, they may not own it and if they start using it the creator may be able to sue.

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1 point

This is literally the only thing on-brand about this whole fiasco

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3 points

No doubt infringement issues there - I’ve seen similar existing logos online, not to mention very old ones like X11.

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3 points

What’s even funnier is that anyone pretending to be the creator of the logo is a liar. (It is a scammer’s website, after all.)

It’s a symbol that’s part of the “mathematical alphanumerical symbols” subset of Unicode since ~2001: 𝕏, also known as Mathematical Double-Struck Capital X (U+1D54F).

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2 points

Because that’s not confusing

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13 points

He scared off a large portion of developers, killed third party clients, destroyed validated users via monetization, let bad actors back onto the platform, and thrown away iconic branding for edge lord bullshit. Manchurian CEO.

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3 points

It’s not a far stretch to assume that he is tanking twitt…X on purpose. Probably because he is a spoiled brat and someone made fun of him too much on Twitter.

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1 point

Except that it goes directly against his “give me money because I’m a genius” thing that he’s done everything to cultivate. To deliberately attack his standing with SpaceX and Tesla, et. al., by spending 45 Billion to explode a social media juggernaut is beyond insane.

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2 points

Space…X

This is an unhealthy obsession of his.

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1 point

I feel at this point it would’ve made more sense to just build his own social media platform from scratch. What he’s doing is like spending billions to buy a specific used car, only to promptly replace every single part of it and throw the existing parts away. I mean sure, but then why not just buy a new car to begin with?

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2 points

B/C they made him Big Mad. He’s enjoying this.

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3 points

Because he never wanted to buy Twitter

His plan was likely to act like it, then at the last minute claim some flaw (like too many bots) and that he had reluctantly decided it would be better to make his own.

If it worked he’d hurt Twitter and build up hype for his new social media.

But he’s an idiot, and accidentally committed to buying it

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1 point

His costs of hiring, retention, RFP-bidding, and regulatory compliance are all going up at his other businesses.

And, his employees at those other businesses no longer think he’s a genius, which might be worse. Morale is going to be a serious issue.

Elon will be sent to pasture at all of his investments by the end of the decade. The cost of doing business with him is going to become too high.

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1 point

Doubtlessly true, but by the same token I suspect they’re running better than ever without Elon around to “help”. Their employees certainly seem to think so.

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10 points

Musk is one of the biggest cretins I have ever witnessed. Why is he destroying an easily identified, well known brand logo and replacing it with an X?

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5 points

I wonder what the equivalent to a “tweet” is going to be.

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10 points

He’s already said tweets will now be known as X’s.

Great isn’t it?

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5 points

“Hey, have you seen Obama’s ex?”

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2 points

I’m gonna x about this.

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13 points
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They really need to be referred to as xits, with people xitting all over the place. There’s a solid argument to be made that the platform has been full of xit for a while now, actually.

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1 point

“Sending an X”, which can be abbreviated to “sex.”

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3 points

‘Shut yo mouth, I’m not “Tweeting” at you, I’m X-ing’

Yeah its such a dumb rebrand and he tried to call Paypal ‘x.com’ too. Musk is as creative as moth shit.

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4 points

Sir, I represent Moth Shit Local 454 and we take offense to such characterization.

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2 points

Because he’s obsessed with bringing back his old brand and turning Twitter into a social instant payment Paypal/Twitter hybrid.

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1 point

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