54 points

Entertainment industry as a whole is about to relearn some painful lessons about customer satisfaction. Every day there’s a new reason to hoist the black flag on predatory capitalism.

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13 points

eh, will it affect their profit? or will it direct enough people to the New Microsoft Game Out Now! that it’s worth annoying everyone else.

the only painful lesson is if they lose money, which they probably won’t.

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11 points
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Deleted by creator
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3 points

If nothing else, I’m with you ✊ Lemmy has done wonders for me finding alternatives for everything.

I’m looking forward to getting a Steam Deck, and my next home computer is gonna be Linux-based for sure ❤️

The crowd may not follow us, but there are plenty of us who are happy not playing everyone else’s shitty game.

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3 points

I’m with you, I was on the fence for either an xbox or steam deck. I’m now firmly on the steam deck side.

Unfortunately it won’t make a difference, and odds are they actually gain from this.

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153 points

Normally, I think gamers overreact a bit when it comes to ads on Xbox… but this time, this full screen ad when you boot up the system should not be allowed.

Wonder what genius exec had that brilliant idea. Stupid.

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17 points
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Wait…this is a thing now!?! I switched to PC, so I wouldn’t know…Crazy.

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33 points

Click the Win11 search bar…

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20 points

That’s bad, but at the very least, Windows can be customized to hide all that crap. Some options are up front, some require a lot more digging, but it can be de-advertised. Xbox is way more locked down.

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60 points

PC ≠ Windows

-Your local linux evangelist

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8 points

I’ve never seen an ad on Windows 10 or 11. Been using 11 for over a year at this point. The start menu just has my pinned apps and recent files.

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11 points

I take it you haven’t used Windows 11 yet, The start menu is basically all advertisements.

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11 points

You can turn them all off though

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7 points

I have, but there aren’t any unskippable ads at startup.

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36 points

You say “stupid”, but I’m kind of worried it’ll have a positive impact in their sales, making these types of ads the new standard… I hope not, but my expectations are getting worse and worse

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26 points

That this exists at all means it is a new standard ad format they are testing out. They didn’t program in a new ad format just for Activision.

So unless there’s enough of a pushback that they can it, you’ll be periodically seeing similar boot up ads for other games and maybe even things like McDonald’s down the road.

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20 points

Any sort of ad on a luxury item you’ve already paid for should be cause for concern for the future. Sony does have ads, but they are hidden in menus and are static text ads, not video ads (yet).

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1 point

Personally, I’d like to thank Microsoft. They’ve been making it easy to not regret getting a PS5 and not really even considering the xbox option that strongly. Between the series S needing to handle it for it to be allowed on the series X and now full screen ads, it’s like Sony is the only one that realizes there’s still competition going on.

I’d also like to thank people who still buy Xboxes anyways for giving Sony a reason to not turn the enshitification up to an 11 because it’s probably more of a difference in confidence than principles.

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7 points
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They also recently announced that all unlicesenced third party accessories will cease to work with the Xbox as of a couple days ago.

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2 points

Yeah, plenty of things that have made me glad to not have one. Has there been anything positive about Xbox in the news lately? That isn’t kinda a backhand compliment, like BG3 being available on it soon while it launched everywhere else a while ago now?

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5 points

Wtf?

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7 points

I thought there’s no way… when you boot up!? Sure enough. “the ad in question pops up when players boot up their Xbox”

Wow

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7 points

It was almost certainly multiple execs, from multiple companies, with Activision being the first partner for a new ad format team Xbox was rolling out but had discussed in advance with multiple agency partners.

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9 points

Classic Microsoft.

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31 points

I’ve had a Day 1 edition Xbox One that I’ve used nearly every day since release. Admittedly, not great for games, but it’s been an absolute powerhouse of a media center for me. Twitch, youtube, plex, any streaming service, and a blu ray. If for some reason I can’t stream something to it, I can plug in my chromecast or laptop, and with passthrough, it’s literally all I’ve needed in my living room for the past 10 years.

For the first time yesterday I very honestly considered boxing it up and getting rid of it after booting it up and getting this forced full screen ad before getting to my homepage. Fuck this shit.

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5 points
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Deleted by creator
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-2 points

You shouldn’t consider it. You should do it. But too bad M$ already has the money so they won’t care of you flog the unit off second hand.

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8 points

Feels like what happened with android tv.

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32 points
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This kind of thing is the reason I’ve started moving completely away from Microsoft platforms, including Windows. Microsoft is getting more and more invasive and aggressive pushing advertising onto people in their own private spaces, and that is unacceptable.

Since I’m a PC gamer first and foremost, I don’t use XBox… and after this, I won’t. Ever. This was just MS dipping their toes in to see if they could get away with it.

Thankfully, with Valve continuing to rapidly improve Proton, just about any Windows game runs on Linux now with very little elbow grease. No Microsoft necessary.

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5 points

with Valve continuing to rapidly improve Proton, just about any Windows game runs on Linux now

I hope this is actually true, or becomes true. The only reason I’m on Windows is for gaming.

Heck even my Bitwig DAW runs on Linux.

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2 points

it’s to the point that even pirated games generally Just Work if you run them via steam, it’s magic

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