I wonder if advertisers have been leaving Reddit and if so, how many? I’ve honestly never seen a social media website/company ask for advertisers like this tbh.
I’m not a lot on social media to begin with, so I’m not sure.
Well few days ago their valuation by I think Fidelity got cut from 10b to 5.5b. That should tell you something
That was before the whole clown show. The valuation cut was dated May 31st
The cut was multi-staged and started middle of last year. The most recent cut was relatively small (10-15% iirc). As others have pointed out, that reduction doors not take into account the recent self-inflicted wounds.
I’ve heard unsubstantiated claims that traffic to the advertiser portal has dropped ~40% since the protests started
I personally reached out to about a dozen advertisers, urging them to reconsider their marketing efforts on Reddit. After privatizing the subreddit I had moderated for 12 years, it seemed like the next logical step.
I don’t see social media companies do this, I see billboard companies do this. On billboards that stay “please advertise on our billboard” for years.
There’s a difference though as a billboard is a physical spot that they are actively losing money on when not filled vs a random spot in your feed.
A quote that always stuck with me was: “‘Your ad here’ signs are proof that the ad spot doesn’t work well, otherwise someone would have put their ad there.”
C’mon now.
No reason to get personal
https://upload.wikimedia.org/wikipedia/commons/3/3d/Caution_Last_Burgerville_for_24,800_Miles.jpg
On that note, how do you post images inline?
Am I wrong in thinking this is sad as hell? Like seeing an old faded billboard with the same “your ad here!” text that’s been there for ages.
Sad, but I ain’t mad. This is the bed that Wish.com “Elon” made for Reddit
It’s really sad for me to see a social media platform like reddit crumble. I spent years there.
I spent more time at Reddit then I did in the K-12 education system. I have a lot of good memories and learned a lot from both, but I have no desire to return to either.
We should all club together and get some ads for the fediverse on there.
The best ad I saw for Reddit (back before the grand Digg migration) was one day, everyone agreed to stop posting direct links to articles and instead post the links to the Reddit discussions for said articles.
Suddenly, one day, the entire Digg feed was links to Reddit.
We should do the same thing (on say 8/1) to give time for the different federated instances to get accustomed to the higher traffic, more activity on the feed, and more people to welcome the future Reddit refuges, just like Redditors once welcomed us during the Digg 4.0 exodus.
It would be funny and I’d love to see it but you KNOW spez and his butthurt bootlicking simps are petty enough to block/ban any link that goes to any address that’s associated with a Lemmy instance AND instantly “permanently suspend” any account that participates.
Reddit admins even ejected their favorite agitator powermod, u/awkwardthepanda, for posting a John Oliver picture.
They are truly prepared to burn every bridge.
…
But maybe that’s the point. Maybe they should be FORCED to burn every bridge and annihilate themselves in the inferno.
And give money to Reddit? Hell no. Let’s see how much time they take to refill those ad slots by themselves.
Honestly? If it’s a way to siphon users away from Reddit and towards Lemmy, we all need to look at this sort of thing as an investment. Sure, it gives Reddit some cash up front… but it also siphons away their primary value proposition to advertisers: the user base.
Running subreddit-specific ads pushing lemmy/fediverse-hosted alternative for a couple months will do WONDERS in the long term.
And yes, it’s distasteful to give Steve money, but at the same time, giving him a comparatively small amount of cash now will ultimately end up taking a far, FAR more significant amount of money away from him later, in the form of audience count he can offer to his advertisers.
I don’t know, I really don’t believe ads can do that much wonders. I mean, apparently they do because otherwise we wouldn’t have the whole internet plastered with them, but I personally don’t think I’ve ever actually clicked on an ad in my entire life.
- Tired of ads like this? Try Lemmy!
- If you were federated, you’d be home now.
- Reddit wants to show you ads.
- Consume. Or federate.
Hmm. So how about: “Tired of ads? Reddit wants to show them to you. Come to Lemmy, we are friendly and you are welcome!” I am willing to commit 100 euro if anyone can make that happen.
Maybe something like, “Your ad could be here or if you’re sick to the back fucking teeth of ads you should come to lemmy”
Wait… Reddit has ads?
Hats off, that’s both an argument for the use of third party apps and for eliminating third party apps at the same time…
Ya. That is a large part (not the only reason) of why Huffman gambled and lost on killing 3rd party apps. People using Apollo, or any other app that wasn’t the trash official app, weren’t getting ads at all or were giving their ad dollars to a third party. By killing third party apps, that forces anyone who actually wants to use Reddit to use the official suck ass app or the garbage desktop site which also had alt options that used the API. When users are funneled into only using official Reddit products, that means they’re only consuming ads that Reddit makes a profit from.
I used Bacon Reader for almost ten years. It didn’t have ads for half a decade and when ads did come, it was a non intrusive banner ad at the bottom. The Reddit app is riddled with obstructive ads. So is the website unless using an ad blocker. Reddit when used the way the admins want, is just one ass blast of shitty ads.
