“Even though we’re pushing through pricing, the consumer is tolerating it well,” he said in October analyst call.

normal way to talk about ‘fellow’ human beings

178 points

McDonald’s used to be viable because it was shit, but at least it was cheap. Now it’s just shit. I haven’t gone of my own will in years, only with other people who wanted it. $3 for a hash brown is absurd.

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73 points

The level is lower than that. McDonald’s used to serve the customer, the customer now serves the corporation.

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23 points

The customer always served the corporation, they just used to hide it better.

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It used to be cheap, fast, filling and clean. It’s none of those things anymore.

What’s their value proposition nowadays? Nostalgia?

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4 points

I think some of them still have working ice cream machines.

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2 points

Last I knew, four. Maybe a couple more.

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25 points

No man. McDonald’s used to be cheap, fast and decent. The original burger in 1955 was 15 cents, or about $1.75 today. Don’t forget how far things have fallen lol

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159 points

There’s a burger place near me which makes a great burger - good quality ingredients, interesting toppings, great fries and they’re cheaper than McDonalds. Given McDonald’s prices on ingredients will be substantially cheaper, and their volume higher, this is just pure greed.

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40 points

My local burger places are just like that. Absolutely bonkers what people with a routine will tolerate if the change is slow.

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20 points

Some people are open to trying new things, they want the excitement of trying out a new restaurant or take out, they want to try types of food they’ve never eaten before.

Then there are the other type. They behave in the same way as children do, they want what they like, and will not take a risk on something new, even on something as pedestrian as a burger.

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7 points

I’ve worked with a 50 year old man that gets upset if there isn’t a nearby Chick-fil-A. He eats the same thing every day. By his other behaviors I assume it’s undiagnosed OCD or something so we don’t give him shit about it.

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4 points

This seems pretty black and white. Ironically.

I love trying new food. But sometimes I just want to order something where I know what I am going to get.

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12 points

Yeah there is a little drive through burger stand 2 blocks away from me. Amazing burger and fries combo for $11. The only downside is their service is super slow, but that’s a crapshoot at nearly every fast food chain at this point

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4 points

Yeah there is a great place near me that does a really, really good double with pimento, chili, fresh onion and jalapeno for around that too. 2 people getting food, a loaded fry (that’s actually loaded), and tip is somewhere around $30. I don’t see why I would eat at any fast food chain.

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2 points
*

I don’t understand how McDonald’s does so well in Australia, since our traditional takeaways do such good burgers and better chips (fries) a home cooked version true to the fish and chip place original

Though my partner prefers the burger “plain” which omits the bacon, egg, and pineapple

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121 points

It’s a good thing we haven’t raised the Minimum Wage! Otherwise they may have Raised their prices!

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5 points

The legal minimum wage hasn’t risen, but the real minimum wage has. Around here, in a poor little redneck town, you’re getting $10-$12 to start at McDonalds.

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19 points

That’s actually even more depressing. The legal minimum wage is so low that it’s not even lifting up the wages of the most modest jobs in the lowest COL areas. It functionally doesn’t exist.

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1 point

I mean, I think part of the recruitment policy for each workplace is to state “We’re above minimum wage by a decent margin!” But if minimum wage were bumped up to $10, that would no longer be the case, and McDonalds would be doing little to differentiate themselves - at least until they offer $15-$18.

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109 points

“Some customers are fed up and pushing back”

But continuing to buy things from them, yeah? Companies are not going to change until people stop buying from them.

Nobody needs McDonald’s. I’m not even sure most people actually want McDonald’s. Just stop going, seriously.

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9 points
*

I hate McDonald’s. I eat McDonald’s. If I get into some tiny town or get off work in a tiny town at 11pm or later it’s often the only place open.

What I don’t understand is people who eat there by choice. I sometimes work with a guy who will go to McDonald’s by choice, even with better/cheaper options, three times a day.

I wonder how much of McDonald’s average franchise net income is from road warriors.

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3 points
*

God damn. What fucked up nightmare is this if your ONLY choice is this toxic shitty unhealthy food?

You poor fucking bastard. Your health will pay for that in time.

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2 points

A ton of people work poor jobs or unfortunate hours and have their health suffer for it. No need to rub it in, he clearly doesn’t think it will be healthy.

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2 points

You can get $1 breakfast sandwiches and $2 mcchicken with free fries in the app. I definitely use it when I want the cheapest lunch or breakfast option

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103 points
*

I can’t believe that the US Government believes that a little more than two McDonald’s hash browns are worth one hour’s work.

Fuck that. That isn’t dignity.

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49 points

I’m just trying to pay for housing with my meager allotment of 80 hash browns per week

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8 points

💀

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27 points

Maybe those lazy millennials would be able to buy a house if they stopped eating McDonald’s hash browns

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