YouTube disallowing adblockers, Reddit charging for API usage, Twitter blocking non-registered users. These events happen almost at the same time. Is this one of the effects of the tech bubble burst?

3 points

They need money for their greedy venture capitalists.

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81 points

I think it’s a consequence of higher interest rates drying up VC money, meaning that tech companies now have to actually be profitable, rather than just grow.

If the plan was grow now, profit later, then later has come

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21 points

Nailed it, investors are demanding profit increases, it’s not just interest rates (though they’re the main reason) but also the corporate tax cuts in 2018 basically dumped a ton of profit onto corporations because they repatriated all their offshore cash they’d been hoarding.

That bump lasted 2 years, but the expectation of higher revenue is still there, it doesn’t matter if you got lucky at slots last month, if you make your normal salary this month investors will be absolutely pissed.

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23 points

This sounds too stupid to be real but I was working for one of the largest corporations in the world during this period and we were congratulated on 20% growth even though we did nothing. Of course we didn’t get an extra bonus or anything but they acted like we had an incredible year when we really just had an average year with a massive tax cut.

Then the next year, our goal was to grow at 20% again and when we missed it by 17%, no one got a bonus or raise.

This timeline is the stupid one.

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5 points

This is what irritates me. You still made money just not as much as you wanted or hoped so your company punishes you. You can’t have infinite growth

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1 point

Most companies really are that retarded because everyone wants to look good and take credit for every great thing happening. People like that should not be in charge of anything.

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2 points

Capitalism: “Numbers go brrrrr”

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11 points

This is also a great example of why higher interest rates aren’t automatically a terrible thing. In general, it’s probably a good sign for the economy that companies are expected to be profitable. Means resources are being used well. The limitless VC money kinda meant any dumb idea regardless of merit got funding.

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any dumb idea regardless of merit got funding

That’s still the case and high interest rates haven’t really fixed that because they are still not high enough. Just look at how any company mentioning “AI” in their earnings call gets extra billions in market cap overnight without having a real product yet.

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10 points

I wish we lived in a society where not everything needed to be profitable. People deserve treats and sucks to have things that made our lives better go awake because shareholders demand money

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Whether we like the ongoing enshittification of Reddit or not, I think it’s fair that shareholders expect a return on their investment and they have the right to pressure spez to seek aggressive monetization of the platform.

That problem wouldn’t have existed if Reddit was a non-profit though, like the Wikimedia Foundation.

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5 points

There are a number of ways things can function that way. Unfortunately, they don’t scale well.

This is part of my hope of federalisation, it lets a group of small entities act as a single large entity. It also lets non-profit and profit making work together. The for-profit provide the brute force, the non-profits keep them from going off the rails too far. It might be the workaround we need.

Also, be the change you want. For-profit businesses often win due to the far better returns. More people are willing to pour the effort into a business that could make them rich than a charity that never will.

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3 points

I think we’d see loads of improvements if the philosophy went from “be as profitable as possible” to “just be profitable”. You’re 15% lower than last year, but still profiting? That’s just a smaller bonus for all employees and a smaller dividend for the investors, after putting a healthy amount of it into savings.

There’s no concept of “enough”. That’s the big problem. It goes for both economics and career advancement. There doesn’t always have to be a “higher”. It’s okay to say “it isn’t worth it to go further”.

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1 point

I don’t think the problem is so much profitability as it is the demand/expectation for endless growth. It becomes a positive feedback loop and is completely unsustainable after a certain point.

You know what else is endless growth? Cancer.

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-1 points

This seems like a non sequitur: what is good about only profitable ventures getting funding? These unprofitable ventures were creating good jobs and providing enjoyable and sometimes useful products to consumers for low prices. So why is it good that funding is drying up?

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1 point

It doesn’t seem completely crazy to me that it would be better for money to go to successful projects than just be sprayed like a fire hose in hope that you land a Facebook or Google sized moonshot.

Of course it sucks for the people that lose their job, but presumably that money should go towards sustainably growing things where they could work.

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0 points

That rather assumes that it actually matters that VC money is being wasted.

After all it keeps the money in circulation and keeps people employed. They then get paid and will then buy useful things from companies that do make profit, so in the end it all works out. It’s only bad for the investors, but that’s always been the thing about investment, it’s always been a risk, and it’s never been guaranteed.

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2 points

If the goal is simply to keep money circulating and people employed, there are more efficient ways to do that.

Reddit, as a whole only has about 2000 employees.

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9 points

No. I don’t mean to be rude but most of that message is wrong.

VC Money is very much not drying up. 2023 has seen record rounds in most markets. What is drying up is “VC Money for early stage startups with no revenue, no traction, and barely a functional idea”, but even that is not new it has been going on since at least 2018. Remember that guy who raised 1.5M$ with an app that just let you say “Yo” to your contacts ? That was 10 years ago. Those times are dead and buried.

Then the link between VC markets health and interest rates is… contentious to say the least. VCs don’t borrow money - they raise funds from family offices and individual investors, every 2 or 3 years. So every change to the financial landscape will have a progressive effect over 3 years, not a brutal one after a few months. Also you have to bear in mind that the people who bankroll VCs are looking for performance of at least 2X over 10 years. Interests would have to go up to 7% to even be in competition with VC investment. Of course there’s a psychological aspect to investment so the effet is not ZERO but it’s not as automatic as saying “interest go up => vc dry up”.

Finally, the companies we are talking about are in vastly different situations and not necessarily looking for VC money. There is no explaining their behaviour with a single cause, what we’re seeing is probably a cluster effect, because executives are like fish they always follow the movement of the other fish in their field.

  • Youtube has been profitable for years and is part of Google which is massively profitable. VC Money has no bearing on their decisions - they are in a quasi-monopoly with no credible competition and want to squeeze their users out of greed
  • Reddit has a long and complicated cap table including some very powerful institutional investors so they are aiming at an IPO rather than more VC money. They’re in a pretty good place actually with 1.5 billion MAU, and in the process of shaking off the 10% of hardcore users who are super hostile to monetization. Their monetization is so low (<2$/month/user, when the competition is 10 to 20 times higher) that they could bear to lose 50% of their userbase and still make bank with the remaining ones. They don’t need VC money right now.
  • Twitter is… uh… well there’s no telling what Elon is up to but he is absolutely not raising any VC money especially after the shit he’s pulled off since the buy-off. I think it’s just a bunch of bad moves because he’s inept at the social media game.
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4 points

Their monetization is so low (<2$/month/user, when the competition is 10 to 20 times higher) that they could bear to lose 50% of their userbase and still make bank with the remaining ones.

What’s left unsaid here (but I’m sure you realize) is that these same users whose monetization is so low also provide most of the content and moderation on the site. When you spread out the value of that among the (human) userbase, the total value returned to Reddit by each human is higher.

Steve thought he was targeting the AI with this move, but in reality he has been charging his most engaged users. If he’s upset that Apollo has turned a profit, the correct move was to acknowledge that one guy has done a better job than Reddit’s team, not tell all the users that Apollo helped bring to Reddit that they were no longer welcome

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1 point

I think they’re operating under the assumption that there is no shortage of people willing to work for clout on a leading social media. They think the users they lose are replaceable and you know what it’s not an unreasonable expectation. It sucks but that’s just the way it is, there will always be people willing to post memes and delete nazi comments.

Only time will tell, but it’s not uncommon to kick out power users when they get uppity and think they run your platform. Way easier/cheaper to fire unpaid volunteers than tech-bros with Silicon Valley salaries.

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1 point

I’m not so sure about Google nowadays. What started out as an everyday product killing, ended up as the first of many. They killed Stadia from one day to the other, and then started to basically sell and kill everything that is not massively profitable to the point they sold their domain distribution as well to Squarespace. That does not seem like something a massive monopoly with no regards to investor opinion does.

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2 points

Couldn’t it be argued that it’s a mistake from reddit to think of themselves as being comparable to platforms that make more money per user?

For example reddit and youtube are completely different in terms of the nature of the platform. Could attempting to monetize an average reddit user to the level of those using youtube might be a mistake? Keep in mind that reddit has much lower overhead for keeping the service running.

The mental image I’m going after is a country that exports mainly wheat arguing that its’ exports should be valued the same as a country that produces complex electronics. The products are at a different realm of complexity. Commodities should be valued for what they are and not be confused with higly refined products.

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2 points
*

Couldn’t it be argued that it’s a mistake from reddit to think of themselves as being comparable to platforms that make more money per user?

You’re right it could very much be argued. I mean isn’t that the whole underlying question ? I would imagine that anybody who invests in reddit has the assumption that yes, you can monetize comparably to other platforms. Or even cut the pear in half and sit comfortably at 10$/user which would already be a fucking money printer at >400M MAU.

Now whether they are right or wrong in their thesis is anybody’s guess. Even after the recent debacle reddit is still in a very good position, but social media is such a clown world that you can never really tell.

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1 point
Deleted by creator
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1 point

Yeah I think with a net income of $60 billion annually Google is a wee bit past needing VC money lol.

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3 points

Google in panic mode cause they don’t know if they’ll be able to close their 10M$ round from local VCs 😱

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1 point
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1 point
*

maybe inflation.
just because U don’t see a price tag doesnt mean its not there.
if you cant see the product, then you are the product!
the state of wellbeing had never really been that great to start.

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0 points

Everyone wants a piece of the AI pie

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0 points

Maybe Spez and Elon can use AI to write all the posts on their platforms to keep the advertisers interested.

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1 point

So, no changes?

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25 points

Short answer : Enshittification.

Long and brilliant explanation here : https://www.wired.com/story/tiktok-platforms-cory-doctorow/

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3 points

Jesus. It’s articles like this that make me both be thankful for Doctorow and his ability to put tech shit in terms is non-techies can understand.

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1 point

I find it fitting that an article on enshitification is so hard to read because of enshitification on the site.

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2 points

Original on Cory Doctorow’s own site here

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11 points

This concept is also why I’m so hopeful for federated software. The federated model means that there’s no single instance that holds all the power. Many of these instances are run by admins of their own kindness and initiative. And at worst, if any instance were to start being “enshittified,” people could easily move to another instance and continue participating in the greater network.

Between all of what we’ve seen unfold in the last few months, and even weeks, on Twitter and Reddit, it’s safe to say that “enshittification” could be reaching critical mass. That’s why I came here, after all, and I’m looking forward to seeing this community simply persist here on the web.

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4 points

My fear is that even if you’re correct, as the internet monoliths that have been built one the past decade fall to federated software, we will lose forever an unbeatable amount of arts and culture that has been stockpiled in these corporate spaces. Think of all the great educational YouTubers whose videos won’t be able to be passed on to whatever the next thing is if YouTube collapses.

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0 points

Those folks will re-upload old content onto the new platforms.

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1 point

Those folks will re-upload old content onto the new platforms. I know people don’t like to talk about money, especially in relation to the fediverse, but it’s important. If you want someone to dedicate a large portion of their energy into making high-quality content, it’s not unreasonable for them to want to make money doing it. How can we get money into the hands of content creators without allowing centralized control of the content?

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0 points

I think I can understand your point. Large ‘“media” companies will horde the content and refuse to let it see the light of day because they believe they own it. I don’t think that’s how it would go down. Anything I’ve ever produced to be put on the web still exists somewhere on a hard drive that I control. I doubt the big name educational YouTubers are deleting the source material as soon as it goes up to YouTube.

Besides, a lot of the good ones have already moved to Nebula as well. If thought like educational YouTube you should check it out.

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4 points

I’d say because it’s in the air. Obviously companies watch each other. Like the layoffs in January. The initial wave was the companies that needed to do it and had been planning it for awhile. Then when there was blood in the water everyone was doing it because then they aren’t big mean company, they are just another company doing layoffs right now. Lost in the crowd. It’s already come out some companies did it purely because big companies like Twitter and Google did it.

But we are seeing a big increase in anti-consumer moves because there seems to be no backlash. Like there’s the vocal minority, but it seems by and large a huge amount of the customers for these tech companies are unwilling to move away.

Every time Twitter does something some move off Twitter, and they get such growth! But then eventually stuff like Mastadon’s activity has a noticeable decline over time and Twitter carries on. Some people go back, some quit Twitter entirely. But these are fractions of a percentage probably. They still have the biggest celebrities and a crap ton of users.

Netflix just cracked down on password sharing, in a move that people were calling foolish. The outcry was everywhere and anytime Netflix was mentioned was 20 comments saying they cancelled that day. But subscriptions are up, Netflix won.

YouTube has been pushing more and more ads on users, there isn’t as big as a direct backlash. Like there was more outcry on removing the dislike button. Which…no one cares now lol. But YouTube pushing’s more ads, and they don’t seem to be loosing money for it. I’m sure they are trying to find the ‘breaking point’ for customers. But either people really are willing to put up with 2 30second unskippable ads every 5 minutes or premuim subscriptions are skyrocketing as they ruin the free experience.

WB killed a ton of shows outright, basically burned a bunch of media and shuttered a ton of HBO Max’s staff. People upset… Twitter all a buzz. Now it’s back to HBO is the best streaming service (Which it is lol)

Like it just keeps going. I think it’s just a combination of companies making terrible blunders steal the spotlight from each other and society as a whole has a 3 day memory. The Reddit protests are already cold news because Twitter just DDOS’d itself. People who saw all this with Reddit and call it disgusting moves by the company and the unspoken bond is broken, always end their diatribe with something like “Well I’ll just use old.Reddit with an ad blocker” like they are winning when they still provide Reddit with their usage.

People like us who walk away and move to spots like this are the minority of a minority. It’s up in the air how many will stay and how many will slowly forget their outrage at Reddit and go back.

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1 point

People! What a bunch of bastards!

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1 point

Agreed. These companies learned that internet outrage is generally indicative of nothing actionable.

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