I’ve seen it, I think, on some brand of milk, where the advertising on their bottles said they planned to go “carbon positive” by some year. Unless they were just being intentionally sneaky in an attempt to sound good while promising to do nothing.

Literally never heard “carbon positive” and I’ve been following this space since before some of you were born. Smells like some bullshit to me.

Not OP, but I imagine “carbon negative” sounds negative because it has the word “negative” in it.

When it fact “carbon negative” means you’re reducing carbon, which is generally regarded as a positive thing.

It sounds like OP has heard people say “carbon negative” to mean that something outputs more CO2 than it consumes, and vice versa, which is contrary to how I hear the terms used.

“Our approach to carbon is negative for the planet”

Though I agree it’s not really used in this way.