Movies have been getting longer for a few years or so but they are especially long this year. Look at the biggest films this year and see how they are about 20-30min longer than they would be in the past.
- The Flash - 2h 24m
- Indiana Jones and the Dial of Destiny - 2h 34m
- Oppenheimer - 3h
- Barbie - 1h 54m
- John Wick: Chapter 4 - 2h 49m
- Guardians of the Galaxy Vol. 3 - 2h 29m
And even crazier are the 2 parter movies.
- Spider-Man: Across the Spider-Verse - 2h 16m
- Mission: Impossible – Dead Reckoning Part One - 2h 43m
- Dune 2 - reported way over 2h
A few years ago this was different.
- Action films like Indiana Jones, Marvel movies, John Wick and Mission Impossible used to be about 2h - 2h 15m.
- Movies closest to Barbie like Clueless and Legally Blonde were about 1h 30m.
- Biopics like Oppenheimer were longer but not 3h. Lincoln was 2h 30m.
- Animated films would be 1h 45m max.
- Lynch’s original Dune was almost 3h cut by the studio to 2h 15m.
I remember when Harry Potter Deathly Hallows got criticism for being a 2 parter. The Dark Knight Rises got push back from theaters saying it was too long and made it difficult to have a lot of showtimes. Now it feels like these long showtimes and 2 parters are the rule rather than the exception.
Do you prefer movies longer or do you think they are getting too bloated and need to be cut down?
Also what is causing this trend of long films? I think it’s streaming and binging making people more comfortable watching TV for a long time. But I see people say that attention spans are getting shorter thanks to the internet so I don’t really know.
This is an interesting graph! I think the phenomenon of longer runtimes has two major reasons:
1. Streaming Studios are much less stringent with how long a movie can be since it’s less of a concern how many times it can be shown per day/theatre. Also, runtime doesn’t matter as much when the viewers can pause and return to it whenever they please. This is encouraged by streaming services because it also increases the overall time spent in the app.
2. The vanishing of medium-budget movies High-profile, high-budget movies by known directors have always been longer on average, because they can afford to do so and are expected to draw large audiences. In recent years the number of mid-budget movies, the likes we are used to from pre-2010, has drastically decreased in favor of big blockbuster productions (here’s an article about it). So the average runtime has increased as a consequence of this.
I personally don’t like this trend. Although I really enjoy longer movies, most of them wind up with obnoxious amounts of badly written filler-content.
One thing people probably aren’t considering is tapes. They had a literal length to them. I remember Titanic was a 2 tape set because it was so long. That meant, movies wanted to meaningfully hit the home market, they had to be short enough to fit on one tape, including any preroll advertisements the studio wanted the squeeze in.
DVDs helped a little, but they took were constrained, and were trying to pack in additional features while they were at it.
Now all bets are off in the home market. Even TV shows have started changing to match the format. Streaming first shows are often variable length per episode. Rather than try to fit a specific size, they run until the story is told, like a movie.
I prefer to watch films that are good to great, no matter the time as long as the artists know how to use the time well and make the work worth to watch. There is fantastic works that span the whole spectrum, from short films to lenghy films, and there is trash all the way too (Some director compared it to paintings, that range from tiny papers to whole walls). If we really think about it, any anthology series like Black Mirror and The Twilight Zone 1959 are just a collection of short films that share a theme, some recurring stage crew, and etc. If i am short on literal time, i have no problem stopping and taking multiple sections to watch a film (purists have some point that it loses a little of the impact some times, but most of the time it really does not).
I think it is 2 reasons for the trend:
- Cinema-at-home technologies just keeps getting so much better all the time, and it is already pretty great. Streaming and 80 inch 4K OLED TVs are just the latest iteration of a process started in the 1950s with tube TVs, and if VR-AR glasses popularize they will be the next. Cinema Studios and Cinema-at-theater companies had to invent new immersive technologies and art forms to stay competitive, from the rectangle screen form (16:9) until IMAX 4-D etc. They also artificially benefited the cinema-at-theater by having the release window schedule (3 months in theaters, another 6 months to dvd, 1-2 years to tv, etc), that has been diminushed but it still exists (6 weeks to 2 months in theaters i think), and in our FOMO infested culture this might make theaters stay in the long run in some form or another. But overall, home has never been such a sweet place to watch cinema.
- The endless rat-race to keep cinema-at-theater competitive with cinema-at-home has eventually made that only Blockbusters in high tecnology cinemas are attractive enough to most people, and to pay for all this sensorial spectacle that ranges from the theaters to the films themselves, the scale of capital costs in the whole industry has just risen to the roof, and now the tickets are usually very expensive (and foods drinks etc). The average consumer in turn, feels that going to a film in a theater has to be WORTH it, has to be better than home and has to compensate for the high ticket (and foods etc) price. This means that films have to be a Spectacle that is highly sensorial and lasts a lot of time to become a memorable Event in the persons day, week or month. So, longer run times.
There is a cinema industry that is already more advanced in these characteristics: it’s Bollywood, with the Masala genre (i.e. a spectacle that has to please the whole family, and they include at least some romance action drama dance music in every film) and many hours of lengh (4hr is not unusual). Because the average indian is poor, and they go to the cinema rarely, so the indian studios have to make it worth it, an Event for the whole family, like Hollywood has to now. There is also something of a Music Show vibe, where the audience cheers and claps when the stars appears on screen, and actively engages with the film throughout (booing a vilain , lamenting a death scene, etc), it reminds me of the marvel spider man 3, but times 10 and all the time, it’s a cinema-at-theater experience also unmatched by home, because of the collective element. Maybe Bollywood is the mirror that Hollywood has to emulate now, instead of the other way.
The movie. I’m pretty sure we saw the directors cut but also it could have been the regular theatrical release. All I remember is sitting there bored out of my mind and randomly being flashed by the blue thing.
There’s a big difference in a 2 hr plus movie that’s all fluff and one that actually has substance/is compelling. I can’t sit through modern movies anymore because the story isn’t really worth my time or attention.
It’s getting to the point where they need an intermission.
Logistically, theaters could include a timer/notification on an app for patrons to keep track before returning. Not to mention most venues have assigned seating, so no one loses their spot.