It is with a heavy heart that I must report that Harley Davidson is woke now.
it’s been hilarious to watch them fumble over and over again. They keep teasing new bikes that might appeal to people under 65 and look fun to ride, then cancelling them because all the retirees who trailer their bikes to Sturgis got mad about them. Once their base dies out (or stops being able to ride) they’ve got nowhere to turn.
I don’t really keep up with this stuff, but from what I’ve heard, that’s why they had to spin off the LiveWire bikes into their own brand, the boomers flipped out over an ELECTRIC Harley.
Yeah that’s absolutely it. Bike no make potato sound, WOKE!!
edit: it’s sad since the Livewire seems like a very good electric motorcycle, if exorbitantly expensive.
Once their base dies out (or stops being able to ride) they’ve got nowhere to turn.
Good thing their product kills them off at an above average rate.
This cycle has been going since the 1980s! Every time Harley tries to break out with something that’s actually decent they have to cancel it because their own “fan base” won’t accept anything that doesn’t look like it’s still operating on 1940s technology. Most recently Harley released an electric motorcycle (the Live Wire) but they actually managed to sell more of them after they took the HD branding off.