Netflix Resumes Advertising on X After Elon Musk Controversy::Netflix has resumed advertising on X following a suspension by the streamer and other brands after Elon Musk promoted an antisemitic post.

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223 points

I am so tired of being so disappointed in companies. Was there ever a time when they weren’t just completely soulless? Is there truly no bottom to their ethics?

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148 points
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In school I had to take Business Ethics. The processor officially renamed the course to Ethical Issues in Business, because, as he explained it in class, business has no ethics, but ethical issues arise all the time. I took it to mean that capitalism destroyed humanity, and those of us that are still left humane must deal with ethical issues in a business (ethicless) setting.

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21 points

I did not take business classes so limited background but if we assume that the US isn’t going to magically transition away from capitalism, we instead have to find a way to legislate a transition to a more ethical capitalism. That phrase seems to be an oxymoron but for things to not keep getting progressively worse I’m thinking we as a society need to figure out a way to make it happen. Any ideas? You seem to have at least taken a course in the matter.

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16 points

What if we transition away from capitalism non-magically?

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11 points
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14 points

The people’s job is to define ethics. The government’s job is to uphold that definition. Governments can’t be expected to define ethics on their own.

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2 points

And that’s why capitalism is inherently unethical and immoral.

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-4 points
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(Assuming you aren’t misremembering): That honestly sounds like a really shitty professor.

Ethics are 100% a thing and more people need to improve their intelligence in that regard. What you CAN argue is that morality has no place in business (or engineering (or whatever)). But ethics are not morality or the law.

At this point, I think everyone and their mother is aware of the concept of The Trolley Problem. And… that is pertinent for a reason. Are you going to send the metaphorical train careening into marginalized groups, your workers, your board, or even your family? Or, the inverse of that: Are you going to do something that means you can buy your kids really awesome xmas presents, your board new cars, your workers the nice ramen, or even a moment of lessened horror for trans forlk?

And that ignores the various types of ethics. Even under utilitarianism, there are arguments that you are making a better net good for your board… if only because said marginalized groups suffer so much they will barely notice any relenting.

Improved understanding of what ethics actually are helps to understand WHY good (or more likely) bad things are happening. And it helps those who are in a position to make those decisions to make an intelligent and rational, if not necessarily good, decision.


Back in uni, all the engineering majors were required to take Ethics in Engineering. And it was very obvious who were the libertarian tech bros of the future during that course. But it also, honestly, is the most important course I took in undergrad and the one that has the most use.

And, as a result, when I do recruiting trips/lectures, I tend to cover that topic. I have a nice slide deck of some of the latest horrifying late stage capitalism shit to come out of tech companies as well as whistle blowing stories and I go through it with the students to try to make them think about why they are learning while also finding the people who would be fun to work with or mentor more directly.

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13 points

I didn’t say ethics had no place in business, nor that ethics wasn’t a thing. I said he renamed it, because business has no ethics. This is the same thing you were saying, but in a lot less words.

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22 points

Capitalism by its nature will carry out unethical behavior if it means profit. So no, business was always soulless. That’s why regulation needs to exist, so the penalty for unethical behavior will negate the profit they could make from it.

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17 points

Ethics never enter the equation. The highest priority in business is capital, and any company at the level of Netflix follows that maxim religiously. They may be seen following progressive trends, but any good they end up doing only stems from it being profitable to do so.

In other words - no, companies have never not been soulless, and it serves us well to always remember that.

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7 points

Ethics are a luxury that can be sold like any other, but when times get hard and cuts must be made, ethical companies get devoured by those that are not.

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3 points
3 points
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Would Elon be willing to pay high profile companies to advertise on Xitter to entice others back? Of just give them advertising for free? Or… Resume running ads from customers who cancelled just to change public perception?

I’m not saying Netflix isn’t a big enough bag of dicks to start advertising with them again, just contemplating

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