idk - you can’t really blame website owners for optimizing their SEO, it’s google’s fault for using such a game-able system IMO
It’s a little bit of both, but you’re right. Google has had years to improve their algorithms.
But as an advertising company at heart, the more time people waste on those bullshit sites, the more Google profits.
There’s definitely a need for regulation, but I’m not going to pretend I know where to begin.