Yeah, game publishers are in their “cash out” phase after realizing there’s no competing against steam.
There is if they’re interested in competing with Steam. Epic made some very competitive offerings for the supply side of things and then provided very little reason for customers to ever shop there, which it turns out is just as, if not more important.
Let me gift games, let me wishlist games to receive gifts. There’s lots of other features I would also like but if other stores had that I’d be much more inclined to use the other stores.