On the one hand, it makes it really hard to stay motivated with the teeny contribution I make to reducing emissions.
On the other, think of how much of a difference these 57 companies could make if they actually reached net-zero targets.
Just remember, carbon footprint was invented by the fossil fuel industry to distract people from how that industry is to blame for climate change. It’s rhetoric, not actual science. The research shows that consumptive habits basically can’t change your footprint anyway, and it’s almost entirely dictated by income. We aren’t to blame.
Fossil fuel companies also bought out green tech and buried it, buried climate change research, funded disinfo compaigns, and lobbied states to not fund adoption on green tech initiatives. Their latest propaganda campaign is spreading doomerism.
If they were trying to kill us all, they could hardly do more. The industry as a whole needs to go. There isn’t much of an alternative.
