On the one hand, it makes it really hard to stay motivated with the teeny contribution I make to reducing emissions.
On the other, think of how much of a difference these 57 companies could make if they actually reached net-zero targets.
Just remember, carbon footprint was invented by the fossil fuel industry to distract people from how that industry is to blame for climate change. It’s rhetoric, not actual science. The research shows that consumptive habits basically can’t change your footprint anyway, and it’s almost entirely dictated by income. We aren’t to blame.
Fossil fuel companies also bought out green tech and buried it, buried climate change research, funded disinfo compaigns, and lobbied states to not fund adoption on green tech initiatives. Their latest propaganda campaign is spreading doomerism.
If they were trying to kill us all, they could hardly do more. The industry as a whole needs to go. There isn’t much of an alternative.
I feel that too, but counter it with some good old Taoism:
“A good person is the bad person’s teacher. A bad person is the good person’s task.”
It’s ok to be the good person who sets an example, you are still making a difference. Stay motivated friend!
Why do they show nuclear cooling towers as “pollution” in a thumbnail? That is only water vapor. Pollution is a serious issue and all, but if they are that dumb about where actual emissions come from in imagery, what does that mean for the article?
It’s easy to lose track of the difference an individual can make to climate change, but you must view it from an appropriate perspective:
https://crowdsourcingsustainability.org/climate-change-can-one-person-really-make-a-difference/
https://theconversation.com/climate-change-yes-your-individual-action-does-make-a-difference-115169
It’s hard to remain positive these days, so please take some time to remind yourself about all the things that are going well in the world:
I hate to be that guy, but exposing evil acts doesn’t mean anything these days. Where is the accountability? When will the billionaire assholes who have destroyed our planet, our decency, and our ability to see people who disagree with us as human beings finally face accountability? Real world consequences?
Still waiting…
