Netflix Resumes Advertising on X After Elon Musk Controversy::Netflix has resumed advertising on X following a suspension by the streamer and other brands after Elon Musk promoted an antisemitic post.

223 points

I am so tired of being so disappointed in companies. Was there ever a time when they weren’t just completely soulless? Is there truly no bottom to their ethics?

permalink
report
reply
148 points
*

In school I had to take Business Ethics. The processor officially renamed the course to Ethical Issues in Business, because, as he explained it in class, business has no ethics, but ethical issues arise all the time. I took it to mean that capitalism destroyed humanity, and those of us that are still left humane must deal with ethical issues in a business (ethicless) setting.

permalink
report
parent
reply
21 points

I did not take business classes so limited background but if we assume that the US isn’t going to magically transition away from capitalism, we instead have to find a way to legislate a transition to a more ethical capitalism. That phrase seems to be an oxymoron but for things to not keep getting progressively worse I’m thinking we as a society need to figure out a way to make it happen. Any ideas? You seem to have at least taken a course in the matter.

permalink
report
parent
reply
16 points

What if we transition away from capitalism non-magically?

permalink
report
parent
reply
11 points
*
Deleted by creator
permalink
report
parent
reply
14 points

The people’s job is to define ethics. The government’s job is to uphold that definition. Governments can’t be expected to define ethics on their own.

permalink
report
parent
reply
2 points

And that’s why capitalism is inherently unethical and immoral.

permalink
report
parent
reply
-4 points
*

(Assuming you aren’t misremembering): That honestly sounds like a really shitty professor.

Ethics are 100% a thing and more people need to improve their intelligence in that regard. What you CAN argue is that morality has no place in business (or engineering (or whatever)). But ethics are not morality or the law.

At this point, I think everyone and their mother is aware of the concept of The Trolley Problem. And… that is pertinent for a reason. Are you going to send the metaphorical train careening into marginalized groups, your workers, your board, or even your family? Or, the inverse of that: Are you going to do something that means you can buy your kids really awesome xmas presents, your board new cars, your workers the nice ramen, or even a moment of lessened horror for trans forlk?

And that ignores the various types of ethics. Even under utilitarianism, there are arguments that you are making a better net good for your board… if only because said marginalized groups suffer so much they will barely notice any relenting.

Improved understanding of what ethics actually are helps to understand WHY good (or more likely) bad things are happening. And it helps those who are in a position to make those decisions to make an intelligent and rational, if not necessarily good, decision.


Back in uni, all the engineering majors were required to take Ethics in Engineering. And it was very obvious who were the libertarian tech bros of the future during that course. But it also, honestly, is the most important course I took in undergrad and the one that has the most use.

And, as a result, when I do recruiting trips/lectures, I tend to cover that topic. I have a nice slide deck of some of the latest horrifying late stage capitalism shit to come out of tech companies as well as whistle blowing stories and I go through it with the students to try to make them think about why they are learning while also finding the people who would be fun to work with or mentor more directly.

permalink
report
parent
reply
13 points

I didn’t say ethics had no place in business, nor that ethics wasn’t a thing. I said he renamed it, because business has no ethics. This is the same thing you were saying, but in a lot less words.

permalink
report
parent
reply
22 points

Capitalism by its nature will carry out unethical behavior if it means profit. So no, business was always soulless. That’s why regulation needs to exist, so the penalty for unethical behavior will negate the profit they could make from it.

permalink
report
parent
reply
17 points

Ethics never enter the equation. The highest priority in business is capital, and any company at the level of Netflix follows that maxim religiously. They may be seen following progressive trends, but any good they end up doing only stems from it being profitable to do so.

In other words - no, companies have never not been soulless, and it serves us well to always remember that.

permalink
report
parent
reply
7 points

Ethics are a luxury that can be sold like any other, but when times get hard and cuts must be made, ethical companies get devoured by those that are not.

permalink
report
parent
reply
3 points
3 points
*

Would Elon be willing to pay high profile companies to advertise on Xitter to entice others back? Of just give them advertising for free? Or… Resume running ads from customers who cancelled just to change public perception?

I’m not saying Netflix isn’t a big enough bag of dicks to start advertising with them again, just contemplating

permalink
report
parent
reply
109 points
Removed by mod
permalink
report
reply
21 points

When is his bad PR ever over?

permalink
report
parent
reply
8 points

When the cool down counter reduces to zero. He’s preparing the next bad PR though

permalink
report
parent
reply
3 points

It has been 1 0 days since the last Elon PR disaster

permalink
report
parent
reply
106 points

Glad I canceled Netflix last year.

permalink
report
reply
-176 points

Not everybody lives their lives based on political cancel culture.

permalink
report
parent
reply
122 points

Conservatives: “If you don’t like a business vote with your wallet, we don’t need regulations.”

People: boycotts business

Conservatives: “No, not like that.”

permalink
report
parent
reply
18 points

You’re supposed to not like a business based on how much they support gay rights!!!

permalink
report
parent
reply
-11 points

Prrreeettty sure that was the left when people from all sides boycott BL because of Dylan and Targets shenanigans. So here is this version

Left: “If you don’t like a business vote with your wallet, we don’t need regulations.”

People of all sorts, mostly right: boycotts business

Left: “No, not like that.”

permalink
report
parent
reply
101 points

True, some of us cancel just because the price keeps getting jacked up.

permalink
report
parent
reply
13 points

I cancelled (again) because… let me think. Apparently they nuke your account if you don’t use it for, say, 6-9 months (nice). All ratings, history, watchlist, etc: Fuck you, gone. Could not disable ads, AKA autoplay previews. Quality of content massively decreasing. Cost increasing (and never any deals). Mediocrity hit them hard years ago.

permalink
report
parent
reply
51 points
*

Is cancelling subscriptions part of cancel culture now?

I mean…I guess…technically…

Edit: wow I interpreted that comment very wrong.

permalink
report
parent
reply
13 points

You can find a dozen other reasons to terminate your Netflix subscription, for sure.

permalink
report
parent
reply
8 points

Not everybody lives their lives based on political cancel culture.

Just the people who tried to cancel Rock and Roll, Heavy Metal, D&D, The Dixie Chicks, teaching black history, books, trans people, gay people, abortions…

permalink
report
parent
reply
7 points

True enough that not everybody does (also it’s “consequence culture”, but I digress), but the energy of your post is COMPLETELY this…

“OH YEAH? Well we don’t ALL wipe ourselves after were shit okay?? It’s natural and it’s a choice… get over it, bro!!!”

permalink
report
parent
reply
105 points

So Netflix is already shit, guess the shit companies can be shitty together.

permalink
report
reply
94 points

Now watch as all the corporations that paused their advertising slowly return to the platform.

permalink
report
reply
31 points

They were always going to. As long as Xitter has a user base with money to spend, the large corporations do not care. Anything they do like withdrawing advertising is all for show.

And after all, are you going to cancel your Netflix subscription over this? I actually probably would personally but my partner uses it quite a lot, so we’re sticking around. Some people will cancel no doubt but nowhere near a critical mass that will affect their bottom line and they know it.

permalink
report
parent
reply
8 points

You would cancel your Netflix subscription because they advertise on X?

permalink
report
parent
reply
8 points

I’m considering it. Will certainly downgrade the service and let them know why. I normally don’t care as much as others but I see the 2024 election as a big thing and I don’t want to support services the directly finance insurrectionist communications.

permalink
report
parent
reply
1 point
*

Realistically? No. Or at least not JUST because they advertise on Xitter. It would be one of those final straw things. I’m not entirely satisfied with the service to begin with, so that would be the motivation I need to finally say “yeah, I don’t need to be paying this company any more”. So if it weren’t for my partner, yes I would be canceling when I otherwise might have let the subscription sit for longer.

But if there were shows or movies that I personally enjoyed watching, (which is the case fire my partner) their choice to advertise on Xitter doesn’t impact our decision one bit and they know it. Which is exactly why they went right back to advertising there.

permalink
report
parent
reply
0 points

Fuck yes. They might as well advertise on Stormfront or Nambla or any other conservative site.

Fuck them. By spending money on a fascist platform, they are materially supporting fascism.

permalink
report
parent
reply
-7 points

No, they wouldn’t. They are all talk, just like Netflix. If they cared that much, they wouldn’t have ANYTHING corporate.

permalink
report
parent
reply
27 points

I mean, who didnt expect it to happen?

Its literally what they did the last time there was a major controversy with twitter.

They pull advertising because they dont want to be caught in the splash damage, not because they are actually offended at the behavior.

As soon as the outrage dies down, the advertising resumes.

permalink
report
parent
reply
16 points

They wouldn’t have called it a “pause” otherwise.

permalink
report
parent
reply

Technology

!technology@lemmy.world

Create post

This is a most excellent place for technology news and articles.


Our Rules


  1. Follow the lemmy.world rules.
  2. Only tech related content.
  3. Be excellent to each another!
  4. Mod approved content bots can post up to 10 articles per day.
  5. Threads asking for personal tech support may be deleted.
  6. Politics threads may be removed.
  7. No memes allowed as posts, OK to post as comments.
  8. Only approved bots from the list below, to ask if your bot can be added please contact us.
  9. Check for duplicates before posting, duplicates may be removed

Approved Bots


Community stats

  • 17K

    Monthly active users

  • 12K

    Posts

  • 543K

    Comments