Netflix Resumes Advertising on X After Elon Musk Controversy::Netflix has resumed advertising on X following a suspension by the streamer and other brands after Elon Musk promoted an antisemitic post.
I am so tired of being so disappointed in companies. Was there ever a time when they weren’t just completely soulless? Is there truly no bottom to their ethics?
In school I had to take Business Ethics. The processor officially renamed the course to Ethical Issues in Business, because, as he explained it in class, business has no ethics, but ethical issues arise all the time. I took it to mean that capitalism destroyed humanity, and those of us that are still left humane must deal with ethical issues in a business (ethicless) setting.
I did not take business classes so limited background but if we assume that the US isn’t going to magically transition away from capitalism, we instead have to find a way to legislate a transition to a more ethical capitalism. That phrase seems to be an oxymoron but for things to not keep getting progressively worse I’m thinking we as a society need to figure out a way to make it happen. Any ideas? You seem to have at least taken a course in the matter.
(Assuming you aren’t misremembering): That honestly sounds like a really shitty professor.
Ethics are 100% a thing and more people need to improve their intelligence in that regard. What you CAN argue is that morality has no place in business (or engineering (or whatever)). But ethics are not morality or the law.
At this point, I think everyone and their mother is aware of the concept of The Trolley Problem. And… that is pertinent for a reason. Are you going to send the metaphorical train careening into marginalized groups, your workers, your board, or even your family? Or, the inverse of that: Are you going to do something that means you can buy your kids really awesome xmas presents, your board new cars, your workers the nice ramen, or even a moment of lessened horror for trans forlk?
And that ignores the various types of ethics. Even under utilitarianism, there are arguments that you are making a better net good for your board… if only because said marginalized groups suffer so much they will barely notice any relenting.
Improved understanding of what ethics actually are helps to understand WHY good (or more likely) bad things are happening. And it helps those who are in a position to make those decisions to make an intelligent and rational, if not necessarily good, decision.
Back in uni, all the engineering majors were required to take Ethics in Engineering. And it was very obvious who were the libertarian tech bros of the future during that course. But it also, honestly, is the most important course I took in undergrad and the one that has the most use.
And, as a result, when I do recruiting trips/lectures, I tend to cover that topic. I have a nice slide deck of some of the latest horrifying late stage capitalism shit to come out of tech companies as well as whistle blowing stories and I go through it with the students to try to make them think about why they are learning while also finding the people who would be fun to work with or mentor more directly.
I didn’t say ethics had no place in business, nor that ethics wasn’t a thing. I said he renamed it, because business has no ethics. This is the same thing you were saying, but in a lot less words.
Ethics never enter the equation. The highest priority in business is capital, and any company at the level of Netflix follows that maxim religiously. They may be seen following progressive trends, but any good they end up doing only stems from it being profitable to do so.
In other words - no, companies have never not been soulless, and it serves us well to always remember that.
This might answer some of your questions: https://reclaimdemocracy.org/corporate-accountability-history-corporations-us/
Would Elon be willing to pay high profile companies to advertise on Xitter to entice others back? Of just give them advertising for free? Or… Resume running ads from customers who cancelled just to change public perception?
I’m not saying Netflix isn’t a big enough bag of dicks to start advertising with them again, just contemplating
When the cool down counter reduces to zero. He’s preparing the next bad PR though
Glad I canceled Netflix last year.
Conservatives: “If you don’t like a business vote with your wallet, we don’t need regulations.”
People: boycotts business
Conservatives: “No, not like that.”
Prrreeettty sure that was the left when people from all sides boycott BL because of Dylan and Targets shenanigans. So here is this version
Left: “If you don’t like a business vote with your wallet, we don’t need regulations.”
People of all sorts, mostly right: boycotts business
Left: “No, not like that.”
I cancelled (again) because… let me think. Apparently they nuke your account if you don’t use it for, say, 6-9 months (nice). All ratings, history, watchlist, etc: Fuck you, gone. Could not disable ads, AKA autoplay previews. Quality of content massively decreasing. Cost increasing (and never any deals). Mediocrity hit them hard years ago.
So Netflix is already shit, guess the shit companies can be shitty together.
Now watch as all the corporations that paused their advertising slowly return to the platform.
They were always going to. As long as Xitter has a user base with money to spend, the large corporations do not care. Anything they do like withdrawing advertising is all for show.
And after all, are you going to cancel your Netflix subscription over this? I actually probably would personally but my partner uses it quite a lot, so we’re sticking around. Some people will cancel no doubt but nowhere near a critical mass that will affect their bottom line and they know it.
Realistically? No. Or at least not JUST because they advertise on Xitter. It would be one of those final straw things. I’m not entirely satisfied with the service to begin with, so that would be the motivation I need to finally say “yeah, I don’t need to be paying this company any more”. So if it weren’t for my partner, yes I would be canceling when I otherwise might have let the subscription sit for longer.
But if there were shows or movies that I personally enjoyed watching, (which is the case fire my partner) their choice to advertise on Xitter doesn’t impact our decision one bit and they know it. Which is exactly why they went right back to advertising there.
No, they wouldn’t. They are all talk, just like Netflix. If they cared that much, they wouldn’t have ANYTHING corporate.
I mean, who didnt expect it to happen?
Its literally what they did the last time there was a major controversy with twitter.
They pull advertising because they dont want to be caught in the splash damage, not because they are actually offended at the behavior.
As soon as the outrage dies down, the advertising resumes.