YouTube first spoke about pause ads last year when it started trialing them in select regions. At the time, the company said that when you pause a video, it will shrink, and an ad will appear next to it.

Example:

“In Q1, we saw strong traction from the introduction of a pause ads pilot on connected TVs, a new non-interruptive ad format that appears when users pause their organic content,” Schindler noted. He went on to share that YouTube’s pause ads are “driving strong brand lift results” and “are commanding premium pricing from advertisers.”

Schindler didn’t share any timelines for when pause ads will start appearing on YouTube, but we know they’ll first roll out on smart TVs. The nature of these ads, including their duration, skippability, and more is still unclear. We also don’t know if Google plans to introduce these ads on YouTube’s mobile apps.

You are viewing a single thread.
View all comments
150 points
*

Google says pause ads on YouTube are getting a very positive reaction from advertisers

Bc screw the users and their reactions 😄.

We really need a good YouTube competitor. This is beyond ridiculous at this point.

permalink
report
reply
59 points

Also, The new ball-bearing guillotine is getting rave reviews from guillotine operators!

permalink
report
parent
reply
10 points

For all you know the victims rate it positively as well but they don’t submit feedback

permalink
report
parent
reply
3 points
2 points

permalink
report
parent
reply
21 points

Google has great customer service, your just not the customer.

permalink
report
parent
reply
6 points
*

We really need a good YouTube competitor.

Will we have two of them, Odysee & Rumble.

permalink
report
parent
reply
18 points

I don’t know anything about Odysee, but Rumble is a shithole.

permalink
report
parent
reply
-2 points

Rumble is a shithole.

Why?

permalink
report
parent
reply
9 points

Both seem/are single point of failure choices. I like a fediverse YouTube alternative.

permalink
report
parent
reply
22 points
*

Good luck getting a lot of people with a absolute shit ton of spare bandwidth and storage space

permalink
report
parent
reply
15 points
*

I like a fediverse YouTube alternative.

That’s PeerTube. The problem is that hosting video is a lot more expensive than hosting text, so finding the funds to pay for hosting is a lot harder than with Mastodon or the Threadiverse.

Also, some content creators on YouTube are there because they want to be paid by YouTube.

YouTube makes you watch ads as part of the “come up with the funds” solution.

permalink
report
parent
reply
1 point

That’s PeerTube.

permalink
report
parent
reply
-2 points

Odysee is blockchain-based. So there’s that.

permalink
report
parent
reply
2 points

Never heard of rumble. Looks interesting

permalink
report
parent
reply
3 points

That’s definitely something I want to see when I pause YouTube to take a phone call or whatever.

permalink
report
parent
reply

Technology

!technology@lemmy.world

Create post

This is a most excellent place for technology news and articles.


Our Rules


  1. Follow the lemmy.world rules.
  2. Only tech related content.
  3. Be excellent to each another!
  4. Mod approved content bots can post up to 10 articles per day.
  5. Threads asking for personal tech support may be deleted.
  6. Politics threads may be removed.
  7. No memes allowed as posts, OK to post as comments.
  8. Only approved bots from the list below, to ask if your bot can be added please contact us.
  9. Check for duplicates before posting, duplicates may be removed

Approved Bots


Community stats

  • 16K

    Monthly active users

  • 12K

    Posts

  • 553K

    Comments